FCC Set to Enforce New Telephone Privacy Rules - Direct Marketing News
FCC Set to Enforce New Telephone Privacy Rules - Direct Marketing News:
"In harmonizing its rules with the Federal Trade Commission's Do Not Call Implementation Act, the FCC's revise does away with the exception of presumed consent for preexisting customers. “Previously, if you had an existing relationship with a customer, you didn't have to get additional consent to market to them. Now from a texting and telephone point of view, you need to get prior written consent,” says Linn Foster Freedman, leader of the privacy and data protection group at law firm Nixon Peabody."
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"In harmonizing its rules with the Federal Trade Commission's Do Not Call Implementation Act, the FCC's revise does away with the exception of presumed consent for preexisting customers. “Previously, if you had an existing relationship with a customer, you didn't have to get additional consent to market to them. Now from a texting and telephone point of view, you need to get prior written consent,” says Linn Foster Freedman, leader of the privacy and data protection group at law firm Nixon Peabody."
...ero.
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